New figures prove that the viewing audience for mainstream legacy media TV channels is literally dying, underscoring why the establishment is turning to censorship in a bid to strangle its competition.
The figures, reported by the Guardian, show that those aged 55 and over spend more than double the time (25 hours) listening to or watching the BBC than young people aged 16 to 34 (11 hours).
The results are similar when it comes to the average age of news channels in the United States. The average CNN median primetime viewer is aged 59, while the average Fox News viewer in the same slot is aged 68. Both of these numbers fall outside of the advertiser-coveted 24-54 age demographic.
The numbers emphasize how new media is biting huge chunks out of the mainstream media’s audience share thanks to more dynamic, controversial, interesting and on-demand content.